Deep inside the brand: our work for Orange

Just how well do you have to know a company to communicate on its behalf – not just to its customers in the UK and France, but to its employees too?
 
With our bespoke approach to content and deep understanding of the Orange brand, we’ve helped create and become the voice of this utterly distinctive company across the whole spectrum of branded communications.
 

Today, there’s a complete suite, from employee newspapers to business guides, in-store product catalogues and lifestyle customer magazines.
 
Every one of them speaks to a different group, each with its own make-up, priorities and goals. They handle vastly different subjects, from cool new handsets to the arrival of a new CEO, in vastly different ways.
 

But they all speak for Orange, turning that brand’s quietly powerful voice into a uniquely effective way to deepen people’s involvement.

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